P&L Analysis. Cash Flow Forecasting. Strategic Advisory.

Complete Confidence & Clarity

Financial strategy retainer

Your Numbers, Finally Make Sense.

Most business owners don't need a full-time CFO. They need someone to look at the numbers regularly, spot problems before they happen, and guide decisions with confidence.

That's us.

We review your financials monthly, build forecasts, and sit with you to talk through what's working, what's not, and what to do next. No confusing jargon. No surprises. Just clarity.

A monthly financial partnership that gives you clarity, control, and confidence — without hiring a full-time CFO.

Financial Growth

Financial clarity shouldn't cost a fortune.

Hover any card to see the difference.

Traditional Consulting Firm

✗Hourly billing that rewards slow delivery
✗Months of analysis, then it's over
✗A report on a shelf, not a real partner

Analysis paralysis

Our Model

Flat monthly fee, predictable cost
Ongoing partnership, not a one-off
Actionable answers, not binders

Decisions, not documents

Full-Time CFO Hire

✗100K+ salary, benefits, and equity
✗Months to hire, months to onboard
✗Massive commitment before a single result

Massive commitment

Our Model

Fraction of the cost, zero overhead
Start immediately, no onboarding lag
CFO-level insight without the headcount

Smart alternative

Fractional CFO

✗Expensive hourly, transactional by nature
✗Doesn't know your business deeply
✗Finances isolated from marketing & operations

Expensive and siloed

Our Model

Flat monthly fee, true partnership
We learn your business, deeply
Finance connected to ads and marketing

Always on, always connected

Monthly Retainer

Financial Growth Retainer.

P&L, cash flow & strategic advisory — CFO-level clarity.

Monthly Retainer

Financial Growth Retainer

Pricing

$1,500/mo

+ $750 one-time setup fee

Reporting & Analysis

Monthly P&L analysis Line-by-line review, variance analysis, margin tracking
Cash flow forecasting 13-week rolling forecast, AR/AP tracking, runway calculation
Budget vs. actual review Compare plan to reality, reforecast as needed
Unit economics CAC, LTV, LTV:CAC ratio, profitability by product/service

Advisory & Dashboard

Strategic advisory Monthly 60-min strategy call — hiring, pricing, investments, scenario planning
Live KPI dashboard Real-time view of revenue, margin, cash, and runway — updated automatically
Ongoing Slack access Questions between calls? We're there. No waiting until next month.

Best for: Businesses that want clarity, control, and confidence in their financials — without the $200K+ cost of a full-time CFO.

Monthly P&L Analysis

Line-by-line review of revenue, COGS, and expenses
Variance analysis (why did this change?)
Gross margin and contribution margin tracking
Profitability by product or service line
Comparison to prior month and prior year

Cash Flow Forecasting

13-week rolling cash flow forecast
Accounts receivable aging review
Accounts payable timing
Runway calculation and burn rate
"What if" scenario planning

Budget vs. Actual & Unit Economics

Compare actuals to budget and prior periods
Identify overspend or underspend trends
Reforecast based on real performance
CAC, LTV, LTV:CAC ratio tracking
Payback period analysis

Strategic Advisory

Monthly 60-minute strategy call
Hiring decisions (can we afford this role?)
Major purchases or investments
Pricing strategy and margin analysis
Pressure-testing ideas before execution

KPI Dashboard

Live Looker Studio dashboard
Key metrics: revenue, gross margin, net margin, cash, runway, LTV:CAC
Updated automatically from accounting software
Accessible anytime, no login required

The process

Setup — One-time fee

We connect to your accounting software, review the last 12 months of financials, and build your forecast templates. We set up your live KPI dashboard and add you to our Slack channel for ongoing communication.
Continuous monitoring

We don't just check in once a month. We're watching your books week to week — monitoring cash flow, tracking expenses, and flagging issues before they become problems. Your KPI dashboard updates automatically so you always have a real-time view.
Monthly strategy call

Once a month, we meet for 60 minutes to walk through the numbers, review what's changed, and help you make better decisions. Hiring? Pricing? Major purchases? We pressure-test the math so you move forward with confidence.

Note: 3-month minimum commitment. Requires access to your accounting software (QuickBooks, Xero, or similar).

Pricing

How we price differently.

A full-time CFO costs $150k–$250k/year. A fractional CFO charges $500–$1,000/hour. We're the middle ground that actually works for growing businesses.

The alternative

Everyone Else

FULL-TIME CFO

$150k–$250k/year

+ benefits, bonus, office space

Major salary commitment

Hard to find, harder to hire

May be overkill for your stage

FRACTIONAL CFO

$500–$1,000/hour

or $5k–$10k/mo retainer

Often billed hourly (cost uncertainty)

Can feel transactional

May not know your business deeply

OUR MODEL

Monthly Retainer

FINANCIAL CLARITY

FLAT FEE

$1,500/mo

+ $750 one-time setup

Full P&L, forecast, budget review monthly
Unit economics and strategic advisory included
One flat fee, no hourly surprises
We get to know your business

Get Started

Financial Growth

Ready to finally understand your numbers?

Free 30-minute consultation to see if we're a fit.

Book a consultation No commitment required

Our Services

Explore our other services

Same team, same quality, different focus

The Foundation

Brand · Website · Systems · Assets

One-time

Advertising

Paid Ads · Strategy · Implementation · Optimization

$750/mo

Full Marketing Suite

Ads · Social · Brand · Assets

$1,200/mo

Financial

P&L · Forecasting · Advisory

You are here

Complete Growth

Ads + Marketing + Finance

$2,400/mo

Frequently asked questions.

Everything you need to know about the Financial Growth Retainer before we get started.

No — we're not accountants and this isn't bookkeeping. We don't file taxes, reconcile transactions, or replace your accountant. What we do is take your existing financial data and turn it into clear analysis, forward-looking forecasts, and strategic guidance. Think of us as the analytical and advisory layer on top of your bookkeeping — the part that tells you what the numbers actually mean for your business.

QuickBooks, Xero, and Wave — the three most common small business platforms. We connect directly to pull your data, which means your KPI dashboard stays current automatically and we're always working from accurate numbers. If you're using something else, reach out and we'll let you know if we can work with it.

A full-time CFO costs 50,000–50,000 a year. This retainer gives you the same financial clarity and strategic advisory — P&L analysis, cash flow forecasting, unit economics, decision support — at a fraction of the cost. It's built for businesses that need serious financial guidance but aren't at the stage where a full-time hire makes sense.

Once a month for a 60-minute strategy call. But the work doesn't stop there — we're watching your books week to week, your KPI dashboard updates in real time, and you have Slack access for questions between calls. If something urgent comes up on a Thursday, you don't have to wait until next month's call to get an answer.

Revenue, gross margin, net margin, cash balance, runway, and LTV:CAC — the metrics that actually tell you how your business is doing. It's built in Looker Studio, updates automatically from your accounting software, and is accessible anytime without a login. No more waiting for end-of-month reports to know where you stand.

That's exactly what the strategic advisory is for. Before you make a major decision — hiring a new role, changing your pricing, making a large purchase — we run the numbers and pressure-test the logic. You move forward knowing the math works, not just hoping it does.

Three months. Setup and baseline analysis takes the first month — the real value comes as we build trend data and refine the forecasts over time. After three months, we move to month-to-month with 30 days notice to cancel.

Financial Growth Retainer

What we'll need from you.

To get your financials set up properly, we'll need access to a few things. This is all standard — nothing you don't already have.

Accounting software access Finance

QuickBooks, Xero, Wave — we'll need read/write access to connect and pull data.

Last 12 months of financials Finance

P&L statements and balance sheet. Export from your accounting software.

Your annual budget or targets Strategy

What are you planning to spend and earn this year? Even a rough version is fine.

Revenue breakdown by product or service Finance

Helps us calculate unit economics and identify your most profitable lines.

Key fixed & variable costs Finance

Rent, payroll, COGS, software — whatever your major expense buckets are.

Current cash balance & accounts Finance

We'll use this as our baseline for the 13-week cash flow forecast.

Top decisions you're facing Strategy

Hiring? Expansion? New product? Tell us what you need clarity on.

Accounts receivable aging report Finance Optional

Who owes you money and for how long — helps us model cash timing.

Existing KPIs you track Strategy Optional

Any metrics you already monitor — we'll build the dashboard around them.

Need More Info?

Don’t know what your business needs?

Do you know your business could benefit from our services, but don’t know quite where to start? No problem.

Start with a free 30 minute consultation. We’ll get to know a but about your business, the outcomes you're looking for, and your budget. We’ll recommend a particular service that fits your needs, and if we’re a good fit, we’ll move forward.

Book A Consultation

Two people working on laptops during a meeting, viewed through a glass wall, in a modern office setting.

A wooden desk with a silver MacBook laptop and a white wireless mouse on it, along with a black and white modern chair.

Questions?

Curious to learn more about us or the services we offer? Send us a message!

Get in Touch